Just published… in Journalism, Vol. 9, No. 6, 667-690 (2008), Journalists and the information-attention markets. Towards an economic theory of journalism, by Susanne Fengler (TU Dortmund University, Germany) and Stephan Ruß-Mohl (Università della Svizzera italiana, Switzerland). In this article we suggest economic theory (specifically rational choice theory) as a promising approach to analyze the dramatic…